Posts Tagged ‘new customer acquisition’

Note: this is the last post in the series on how to increase sales.

3 Steps to Increase Sales Now- Average Sale per Customer

In the last couple of posts, we discussed how you can increase sales by examining your data using a dashboard or analytical tool, to become familiar with two key measures:

1. The number of customers you have (current, new, lost), and
2. The frequency with which they purchase.

The third measure, increasing sales per customer, is probably one of the biggest opportunities you have to increase sales.

However, few companies recognize this and focus on it.  Read more... (537 words, 1 image, estimated 2:09 mins reading time)